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Accounting basics · for students

Accounting concepts & conventions, made dead simple.

Seven ground rules — going concern, accrual, matching, consistency, prudence, materiality and money measurement — decide how every rupee gets recorded. Written for B.Com, Class 11-12 and CA-Foundation students, in plain language and rupees.

  • Reviewed July 2026
  • 8 min read
  • CA Anil Agarwal & the TatvaBooks team

What are accounting concepts and conventions?

Accounting concepts and conventions are the basic ground rules and customary practices that tell an accountant when and how much to record — not just what to record. Debit and credit tell you the mechanics of an entry; concepts and conventions tell you the judgement calls behind it: should this be an expense this year or next, should we book a possible gain, is this even worth disclosing separately?

They exist so that financial statements are trustworthy and comparable — a bank manager, a GST officer, an investor and your CA should all be able to read the same balance sheet and trust the same story, whichever accountant prepared it and whichever year it's for. TatvaBooks is built on exactly these rules, so the software applies them for you every time you post a voucher.

The seven concepts & conventions, in one table

These are the seven every commerce student is expected to know cold — one-line meaning and a real example for each.

Concept / convention One-line meaning Example
Going concern Assume the business will continue operating for the foreseeable future, not shut down or be sold off tomorrow. A machine bought for ₹10,00,000 is shown at cost less depreciation, not at forced-sale (scrap) value.
Accrual Record income when earned and expenses when incurred — not only when cash actually changes hands. Rent for March, unpaid till 5-Apr, is still an expense of March.
Matching Match expenses to the revenue they helped earn, in the same accounting period. Cost of goods sold in March is expensed in March, the same month the sale is recorded — even if those goods were bought in January.
Consistency Use the same accounting method period after period, so figures are comparable over time. If you value closing stock by FIFO this year, don't switch to weighted-average next year without disclosing why.
Prudence (conservatism) Anticipate no profit, but provide for all probable losses — don't overstate assets or income. A doubtful debtor is provided for immediately; a possible gain from a pending court case is not recorded until it's actually won.
Materiality Only items large or significant enough to influence a reader's decision need special disclosure; ignore the trivial. A ₹50 stapler is expensed outright, not depreciated over its useful life like a ₹5,00,000 machine.
Money measurement Record only transactions and events that can be expressed in money; everything else stays out of the books. A motivated, loyal staff is valuable but is not an asset in the books; a ₹2,00,000 laptop purchase is.

Notice the pattern: going concern, accrual and matching are near-universal assumptions baked into how double-entry works — see the accounting equation and double-entry system. Consistency, prudence and materiality lean more on judgement — they guide how an accountant applies the rules, period after period.

The theory, one idea at a time

  • Going concern — Unless there's clear evidence otherwise (like a shutdown decision), we assume the business will run indefinitely. This is why assets are shown at cost less depreciation, not at what they'd fetch in a forced, distress sale.
  • Accrual — Income is recorded when earned (the sale happens), and expense when incurred (the benefit is consumed) — regardless of when cash is received or paid. This is the opposite of "cash basis" accounting, and it's what Indian companies and most GST-registered businesses are required to follow.
  • Matching — Once accrual tells you which period a transaction belongs to, matching says: pair the expense with the revenue it produced, in that same period. Cost of goods sold in the month of the sale, not the month of purchase; salary for March in March, even if paid on 3-Apr.
  • Consistency — Don't switch methods (say, depreciation method or stock valuation method) every year just because it flatters this year's profit. If you must change, disclose the change and its rupee impact — comparability across years is the whole point of financial statements.
  • Prudence / conservatism — "Anticipate no profit, provide for all probable losses." A likely bad debt gets a provision today; a likely gain waits until it's actually realised. This stops businesses from overstating how healthy they are.
  • Materiality — Time and effort should go where it changes a reader's decision. A ₹300 stapler doesn't need five years of depreciation tracking; a ₹5,00,000 machine does. What counts as "material" scales with the size of the business.
  • Money measurement — Books only record what can be reliably expressed in rupees. Staff morale, brand reputation or a founder's network are real value-drivers, but they stay out of the ledger because they can't be objectively measured in money.

Live worked example — one trader, five decisions, real rupees

Priya runs a small trading business. In March 2026 she makes five decisions. Watch how each concept or convention decides the accounting treatment — and how the resulting journal entries still keep debits equal to credits.

Situation Concept applied Treatment
Sold goods worth ₹1,20,000 on 28-Mar; customer will pay on 15-Apr. Accrual Record the sale as March revenue now — don't wait for the cash in April.
Cost of the goods sold above was ₹80,000, bought back in January. Matching Expense the ₹80,000 cost of goods sold in March too — same period as the sale it produced.
March rent of ₹15,000 is unpaid till 5-Apr. Accrual Provide for rent as a March expense (Outstanding Rent, a liability) even though cash goes out in April.
A customer owing ₹10,000 has gone silent for 8 months; recovery looks unlikely. Prudence Provide for the ₹10,000 as a probable bad debt now — don't wait until it's confirmed unrecoverable.
Bought a ₹400 stapler for the office. Materiality Expense the full ₹400 immediately — not worth tracking as a depreciable fixed asset.

The journal entries for March 2026

Here is how those five decisions actually get posted. All figures in ₹ — check that total debits equal total credits at the bottom.

Date Particulars Debit ₹ Credit ₹
28-Mar-26 Debtors A/c  Dr
To Sales A/c
(Sale recorded on accrual, cash due 15-Apr)
1,20,000  1,20,000
28-Mar-26 Cost of Goods Sold A/c  Dr
To Stock A/c
(Cost matched to the March sale it relates to)
80,000  80,000
31-Mar-26 Rent A/c  Dr
To Outstanding Rent A/c
(March rent accrued, unpaid till 5-Apr)
15,000  15,000
31-Mar-26 Bad Debts Provision A/c  Dr
To Provision for Doubtful Debts A/c
(Prudence — provide for the probable loss)
10,000  10,000
31-Mar-26 Office Expenses A/c  Dr
To Cash A/c
(Materiality — stapler expensed, not capitalised)
400  400
Total — March 2026 entries above 2,25,400 2,25,400

Debits ₹2,25,400 = Credits ₹2,25,400. Five very different judgement calls — timing of income, timing of expense, caution on losses, and where to draw the line on detail — and every one of them still resolves into a perfectly balanced double entry. That's what these rules are for: they guide the decision, and double entry (see journal entries) records the result.

Common mistakes & student tips

  • Confusing accrual with matching. Accrual decides when a transaction is recorded (event, not cash). Matching decides which period's expense it should sit against. They usually point the same way, but they answer different questions — examiners test this distinction directly.
  • Treating prudence as "always show less profit." Prudence is about not booking uncertain gains and not skipping probable losses — it isn't a licence to create secret reserves or deliberately understate income, which is itself against the principle of true and fair presentation.
  • Ignoring going concern in exam answers. If a question says a business is "closing down" or "being wound up," you must switch to net realisable (sale) values instead of cost — students often forget to flag this shift.
  • Applying materiality without judgement. There's no fixed rupee cut-off in law — ₹5,000 might be material for a small shop and trivial for a large company. Always justify materiality relative to the size of the business in your answer.
  • Forgetting money measurement excludes real value. Don't try to "record" things like employee skill or goodwill generated internally — only money measurement-compliant, reliably measurable transactions belong in the books.
  • Tip — Indian number format. Write ₹1,20,000 (lakh grouping), not ₹120,000. Examiners in India expect the lakh/crore comma pattern.

In TatvaBooks, this happens automatically

On paper, applying accrual, matching and prudence correctly means remembering to pass provision and outstanding-expense entries by hand, every month-end, without fail. In TatvaBooks, sales and purchases post on an accrual basis by design — cash timing never distorts your profit and loss account — and every voucher is double-entry, so it can't save unless debits equal credits, keeping consistency built in period after period.

You still need to understand why a transaction is treated the way it is — that judgement is the CA's job. TatvaBooks makes sure the arithmetic behind that judgement is exact, every single time, without you having to remember a checklist at month-end.

Frequently asked questions

What is the difference between an accounting concept and an accounting convention?
In practice the two are used almost interchangeably, but strictly: a concept (like going concern, accrual or matching) is a basic assumption baked into how double-entry accounting works — it's near-universal. A convention (like conservatism, consistency or materiality) is more of a customary practice or guideline accountants follow when there's judgement involved, such as how cautious to be or how much detail to disclose. Both exist for the same reason — so financial statements prepared by different accountants, in different years, are trustworthy and comparable.
Why do we need accounting concepts and conventions at all?
Without common ground rules, two accountants could value the same company's stock differently, or one could hide a loss and another disclose it — and nobody reading the balance sheet would know whose numbers to trust. Concepts and conventions are the shared rulebook: they make sure a bank, an investor, the GST department and your own auditor are all reading the same story the same way, year after year, business after business.
How does the matching concept differ from the accrual concept?
Accrual says record income and expenses when they occur, not when cash moves — it fixes the timing of a single transaction. Matching goes one step further: it says a particular expense should be recognised in the same period as the revenue it helped generate. Accrual is about cash-versus-event timing; matching is about pairing the right expense with the right revenue. In practice, following accrual correctly usually gets you matching almost automatically.
Is prudence the same as being pessimistic in accounting?
Not quite — prudence (conservatism) means don't count your chickens before they hatch, but it doesn't mean deliberately understating profits either. The rule is: provide for all probable losses as soon as you're aware of them, but recognise gains only when they are reasonably certain, not merely hoped for. So a probable bad debt is provided for immediately, while a pending insurance claim you expect to win is disclosed but not booked as income until it's actually settled.
Give one real example of the materiality convention in an Indian small business.
A shop buys a ₹300 calculator and a ₹4,50,000 delivery van in the same month. Strictly, both are fixed assets that should be depreciated over their useful life. But depreciating a ₹300 calculator over five years is pointless bookkeeping effort for an immaterial amount — most businesses simply expense it in the year of purchase, while the van is capitalised and depreciated properly. Materiality is judgement, not a fixed rupee limit, and it can vary by the size of the business.

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